Task To refresh the logo while maintaining its recognisability

Psytrance Guide is a site with overviews of the main sub-styles of psytrance. There you can read about each style, listen to examples, and learn typical tempo. It’s an educational and entertaining resource.

Last November the third version of musician and DJ Daniel Lasden’s website was released. It was a big update, in which my team and I overhauled the structure and updated the style of all the pages on the site.

It is easy to break something and build a new one in its place. It is much more difficult to take an existing product and improve every aspect of it with almost surgical precision. This was exactly the task: to improve everything without changing the overall style and look of the site.

Daniel Lesden is a musician and DJ. As his popularity grew, so did the amount of content on the site, so it became necessary to expand the existing functionality. In total, more than 30 different changes were made, including a new platform for more convenient site management — in fact, we had to build the site from scratch.

Daniel Lesden is a musician, DJ, and radio presenter. I developed a flexible and concise website design, allowing me to arrange all information about the artist: discography, radio programmes, mixes and recordings of live performances, news, photos, tours, press publications and much more.